The multimedia and digital production firm was able to accomplish this in three days using up-to-date equipment, innovative ideas and the expertise of SSP President John Samaha and other SSP employees.

SSP provided studio production as well as post-production work. By working on multiple projects at once, SSP was able to condense the time required to complete all the projects.

“Each spot required approximately six hours of time to complete,” Samaha said. “In order to finish these spots on time, we used three editing suites and a graphics suite at one time.”

All but three dealerships, ranging from south Florida to Georgia and North and South Carolina, have worked with SSP in the past. “Our work in the automotive industry has been steadily increasing, and it shows no signs of slowing down,” said Samaha.

Each spot had to be produced in order to coincide with the release of each manufacturer’s monthly incentives.

“The dealer incentives are usually released in the first two weeks of the month,” Samaha said. “The commercials are intended to compliment the incentives that have already been released.”

More than a digital production firm, SSP has an 8,000-square-foot facility located at 3106 W. North A Street, Tampa, FL 33609, with more than 4,000 square feet of studio space, top-of-the-line digital recording and editing gear, and complete in-house production capabilities.

For more information, contact Marilyn Samaha at 813-873-0100 or marilyn@sspmedia.com, or log on to www.sspmedia.com.